Burger King coloca performance exclusiva de rapper direto no seu Whopper

O Burger King se uniu a um dos artistas de rap mais lendários do Reino Unido, Tinie (conhecido também como Tinie Tempah), para oferecer uma apresentação virtual, em realidade aumentada, sob medida utilizando da nova música do artista: Whoppa.

Acredita-se que o show em miniatura, criado pelo BBHLondon e produzido em colaboração com o Dimension Studios, seja o menor show de todos os tempos, e será o mais próximo que muitos de nós irá assistir de uma apresentação ao vivo desde março deste ano, quando todos os festivais e shows foram inevitavelmente cancelados.

Créditos

Client: Katie Evans, chief marketing officer and Soco Nunez, brand and communications director, Burger KingAgency: BBH LondonCreatives: Ben Edwards & Guy HobbsCreative director: Felipe GuimaraesChief creative officer: Stephen De WolfSocial creative: James McCombStrategy Director: Saskia JonesStrategist: Laura Casado CisaCEO: Karen MartinAccount director: David WhiteAccount manager: Laura HuberAccount executive: Lwimbo Malanda

Produção:

BBH head of production: Stephen Ledger-LomasBBH head of digital production: Richard AtkinsBBH head of film production: Victoria KeenanBBH film producer: Georgia DickinsonBBH lead music supervisor: Hywel Evans

Design:

BBH head of design: Ross MawdsleyBBH designers: Ali Freeman, Josh Bailey, Christian TunstallBBH head of UX: April Felker

Social:

BBH producer: Georgia DickinsonBSS photographer: Korrie Powell

Production company: Dimension Studios

Head of production: Adam SmithPost supervisor: Adrianna PolcynDigital imaging technician: James Gadd1st assistant director: Sarah PearnStudio coordinator: Toby HyderPartnership director: Lauren DyerSNK Films, 2nd assistant director: Sophie KennySoundnode, sound playback operator: James De TarantoBully Entertainment, lead project manager: Olga HastaBully Entertainment, doer of all things: Landon HoodBully Entertainment, key accounts & comms director: Ola DinhBully Entertainment, creative director / founder: Carlson Bull

Audio production: String and TinsAudio post producers: Alina Miroshnichenko, Charlie HowardSound engineer : Lawrence Kendrick

PR Agency: Frank

Client services director : Laura CromptonAccount manager : Bill CollierSenior account executive : Meral TazeAccount executive : Hugh RoyleAccount executive : Rosie Barrett

Social media agency: Coolr

Account director: Lauren SarginsonSocial creative: James ParkerSocial executive: Ben Ravenscroft

Entertainment company: Disturbing LondonFounder/CEO: Dumi OburotaGeneral manager: Sandy Cheema

Record label: Warner/ ParlophoneMarketing manager: Casey Amber, ParlophoneHead of audience & engagement: Anya Du Sauzay, ParlophoneVP strategic marketing and partnerships: Catherine Roe, Warner

Hypebrid: Jason Edwards-Buhari, managing director.

Updater: Julio Moraes